videography.
I’ve always been drawn to filming and content creation. Below are some of the videos I’ve produced—ranging from school projects to personal content shared on Instagram and TikTok
Ibuku.
“Ibuku” is a heartfelt video featuring Nadia, Hanafiee, Suhada, and Amirul as they share personal stories about their mothers. Each of them embodies a different theme — “Akar,” “Lara,” “Samar,” and “Gema”; representing grounding, longing, subtle warmth, and lingering love.
Together, their voices weave a touching portrait of motherhood in all its depth and emotion.
A reflective video piece exploring the theme of healing through connection. It features a voiceover by my best friend during a phone call, sharing a heartfelt perspective on the “medicines” in our lives—the people who help us mend. Her words are intertwined with a montage of intimate, joyful memories, visually tracing the emotional journey from pain to the first signs of healing.
Medicine: of Letting Go
As part of a class project, I conceptualized an original menswear brand and designed an app to promote it. To bring the brand to life, I created a promotional video with an editorial touch—merging personal expression with both cultural and contemporary elements.
Together with my team, we filmed in locations that reflected this duality: the rich heritage of Kampong Glam and the sleek modernity of the National Gallery and Bugis Junction. Through these settings, I was able to visually narrate the brand’s identity while weaving in my own story and perspective.
The Fourth Apparel
Studio Dalili - Cup Holder Promo Vid
For this class project, I produced a promotional video for Studio.Dalili, a local brand known for its handmade cupholders. The video was crafted to spotlight the intricate craftsmanship and individuality of each piece, while also reflecting the brand’s personality and values. It was an opportunity to translate artisanal detail into visual storytelling.